May 9, 2012
3 Days, $100k and Why We Gave it Away
Back in December, we spent a couple of Saturdays working on a side project. It was a 10x26 letterpress poster commemorating a famous Steve Jobs quote. We decided to sell the poster and donate the proceeds to a non-profit called the Acumen Fund. As promised when we blogged about it the first time, today we'd like to share how it turned out.
When we launched the website (www.crazyonesquote.com), we emailed a few friends and hoped to sell enough to cover our printing costs. The next thing we knew, the poster was showing up in some really interesting places around the web!
The good news is that we covered our costs. The GREAT news is that 3 days, 115k website visitors, 4k tweets, 4k Facebook likes, 607 support requests and many, many orders later, we also raised a lot of money for charity. $100,000 to be exact.
Here are some photos we took along the way ...
Only recently did our merchant processor release the funds so that we could make the donation. It exceeded our wildest expectations. The generosity shown over the course of this project was unbelievable and we thank everyone that participated.
If you aren't aware of the Acumen Fund and their entrepreneurial vision to tackle poverty, please do spend some time on their website- AcumenFund.org. They also kindly shared the following statement with us:
The support and generosity of Help Scout allows Acumen Fund to further our mission of creating a world beyond poverty. With support like this, we are able to invest in social enterprises, emerging leaders and breakthrough ideas in order to provide critical and affordable goods and services to the world's poor.
Special thanks to James Wu, Elizabeth Patella and Batool Hassan, who we had the pleasure of working with at the Acumen Fund.